Jeel Jasani

User Experience

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Carnegie Mellon University
August 2014 — August 2015
Masters of Human Computer Interaction

Veermata Jijabai Technological Institute
July 2009 - May 2013
BTech in Computer Science


IBM, San Francisco Associate Designer, December 2015 - Ongoing
Lead Designer for Watson Customer Experience Analytics. Manage timely delivery of the designs. Collaborate with developers and offering managers to reach product goals. Ideate and create wireframes of intuitive user flows. Conduct user research and testing sessions with clients.

Abercrombie & Fitch, Columbus User Experience Designer, September 2015 - November 2015
Improved the website and mobile experience of A&F working regularly with the development and business unit. Specifically worked on recreating the shopping cart and checkout feature.

Credit Suisse Business Analytics, Mumbai IT Analyst, July 2013 - June 2014
Developer on the Ref and Tick Data team under Trading Technologies department. Provided statistical and quantitative analytics covering all major markets across the world for multiple asset classes.

Carnegie Mellon University Teaching Assistant, Jan 2015 - May 2015
Assisted Dr. Jennifer Mankoff for the class ‘The Data Science Pipeline: Collecting and Using Data for Interactive Systems’. Helped students with assignments, answered doubts on Piazza, graded regular class quizzes.

Mastek Ltd, Navi Mumbai Project Trainee, May – June 2012
Developed touch screen applications on the SenchaTouch Framework to for Android, iOS and Blackberry for the Technology Center of Excellence


Bosch: Carnegie Mellon University MHCI Capstone Project
Jan 2015 – August 2015
Validate Bosch’s current conceptual model of smart homes. Research on privacy needs and concerns of people with respect to smart devices data. Design and prototype a better conceptual model based on user testing feedback.

StockUp: Carnegie Mellon University UX Designer
October 2014 - December 2014
Designed an app that can be used by EMTs as a personalized, reliable assistant for keeping track of ambulance inventory. Was a six weeklong project involving User Research followed by multiple design iterations using Sketch.

QuoteIt: CMU iOS App Challenge Prototyper and Designer
September 2014
Designed and built an app that allows users to capture inspirational quotes while listening to podcasts and share them via social media. Was made over a period of four days. Involved design iterations using Illustrator and implementation using Xcode and Swift.

MessE, MIT Media Lab Design Innovation 2013 Interaction Designer
January 2013
Designed and prototyped a system to utilize leftover food from college dorms by sending it to an NGO. One among thirty students selected from India for the track. Learned Idea pitching, prototyping and evaluation techniques.


Research Methods
Prototyping & Development
Contextual Inquiry
Navigation Flows
Paper Prototyping
Adobe Illustrator
Persona Building
Adobe Photoshop
Affinity Diagramming
Mobile UI design
Adobe InDesign
Visioning Flow
Responsive Web Design
Adobe AfterEffects
Survey Design
Task Flows


Pratibimb - VJTI’s annual national-level cultural festival Sponsorship Coordinator
July 2011 – January 2012
Led a fifty member team to budget and generate finances upto twenty-five lacs for the event which saw close to thirty thousand visitors

Khushi, Newspaper and Waste-collection Drive Designer 2013, 2014
Collected 1750 kg of waste. Money collected from recycling was used for the development of orphans